Media & Communication courses

About BA In Strategic Communications in National University

Gain in-demand strategic thinking and communication skills by earning a Bachelor of Arts in Strategic Communications at NU. In the strategic communication degree program, you will learn how to help organizations develop a unique voice for use in presentations, print, broadcast, and digital media in a wide variety of fields, such as public relations, advertising, marketing, and corporate communication.

Courses within the BA in Strategic Communication program include academic work, case studies, and hands-on experience creating messages across media platforms. Upon completion of the program, you will be well-prepared to pursue a career that involves developing marketing strategies, project planning, project management, content creation, and leadership.

Program Learning Outcomes

As a graduate of National University’s BA in Strategic Communications program, you will be able to:

• Develop communication campaign messaging strategies
• Apply persuasion theory to communication campaigns and media messages
• Create content that fulfills strategic communications campaign objectives
• Collaborate with others in creating strong, strategic messaging
• Apply research data to guide the development of strategic communication campaigns and messages
• Develop multi-platform, multi-public message dissemination plans
• Create mobile apps for PR and marketing

Academic qualification equivalents

• Official high school transcripts and mark sheets
• Official high school diploma/ proof of graduation
• High school transfer applicants will be admitted if they have a minimum GPA of 2.0 on 4.0

English language requirements

• TOEFL (Test of English as a Foreign Language)

                 Paper-based Test (PBT): 525
                 Computer-based Test (CBT): 197
                 Internet-based Test (IBT): 70

•  IELTS (International English Testing System)

                  Minimum Overall Score 5.5

• Pearson Test of English (PTE)

                   Score of at least 50.

National University Cost of Attendance

The anticipated cost is determined by a variety of elements such as tuition, registration fees, and examination fees, among others.

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