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This course is designed to produce the future leaders of the Public Relations Industry. You will not only learn the practical skills required to embark on a career in PR but also the research and analysis skills that will help you get ahead. You will create campaigns, pitch to clients, stage a press conference and create videos and blogs, as well as write research reports, essays and a dissertation. You will also explore issues affecting the industry, such as professional ethics and the impact of digital media.
The course has close links to the London-based PR industry, and is one of a select few chosen by the UK’s professional PR bodies, the Public Relations Consultants Association (PRCA) and the Chartered Institute of PR (CIPR) for their University partnership initiatives. These connections with leading PR practitioners help you gain the practical knowledge and understanding you need to work in PR.
The course combines practice skills with analytical tools and is highly participative. You will take part in workshops, debates, seminars, presentations and group exercises including making pitches and presenting creative campaign ideas.
There are no formal examinations on this course. You are assessed on course work including essays, presentations, blogs, group work and your participation in class exercises.
Academic qualification equivalents
You will typically need to have one of the following:
English language requirements (one of the below):
| University Type | Public University |
| Campus Setting | Urban |
| Acceptance Rate | 9% |
| Endowment income | £3.5 million |
| Cost of Attendance | £22,500 |
| Applications Accepted | Online |
| Work-Study | Available |
| Intake Type | Semester wise |
| Mode of Program | Full time and online |
The average estimated annual cost for 2020/2021 session is presented on the table below:
| Fees | Foundation (GBP) | Undergraduate (GBP) | Postgraduate (GBP) |
|---|---|---|---|
| Tuition | 9,250 | 15,000 | 19,000 |
| Accommodation | 4,989 - 7,748 | 7,220 - 10,830 | 7,220 - 10,830 |
| Others | 1,278 – 1,542 | 4,047 – 4,662.5 | 2,556 – 2,982.5 |
| Total | 15,517 – 18,540 | 26,267 – 30,042.5 | 28,776 – 32,362.5 |
| Tuition Fees in USA (1st Year Average) | BE/Btech: USD 28300 | MS: USD 22693 | BBA: USD 26616 | MBA: USD 29558 | BSc: USD 29418 | MA: USD 20452 | MIS: USD 22133 | MFin: USD 37683 | MEng: USD 29558 | MIM: USD 35301 | MEM: USD 23254 | MArch: USD 34741 | MFA: USD 28857 | BHM: USD 27176 |
| Average Accomodation & Food Costs in USA | USD 700 to 1000 Per Month |
| Entrance Exams in USA | TOEFL: 86 | IELTS: 6.5 | PTE: 60 | GRE: 309 | GMAT: 560 | SAT: 1177 |
| Work and Study in USA | Permitted for 20 hours/week with a valid study permit. Know More |
| Post Study Work Permit in USA | One to Two Years after graduation depending on the course. |
| Cost of Student Visa in USA | USD 160 |
| Student Visa in USA | F1 Visa for USA allows you study permit in USA in full time academic courses. Any accredited school, college, university, academic institute, seminary, or conservatory in USA must accept you beforehand to apply for F1 visa in USA. Know More |
| Intakes in USA | There are Three Intakes in USA: Fall (August-September), Spring (January) Know More |
| Top Job Sectors in USA | Health Care, Education, Construction, Hospitality & Tourism, Business Services, Finance. |
| Economy in USA | GDP Growth of 2.1% (Q4 2019), The Larges Economy of the World by Nominal |