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This course explores the complexity and diversity facing marketers when operating in the highly competitive world marketplace. It will give you the knowledge, skills and practical experience you need to pursue opportunities with international organisations in areas such as strategic marketing planning, market research, marketing communications and brand management.
Our degrees in marketing have a shared first year which allows you to experience all the main areas in marketing before you finalise your degree to match your career choice. We provide relevant exemptions from the Chartered Institute of Marketing (CIM) and the Institute of Direct and Digital Marketing (IDM).
During the course you will explore such areas as developing an international marketing strategy, global strategic management, managing brands, developing products, and implementing, co-ordinating and controlling the international marketing effort.
Teaching methods focus on active student learning through seminars, workshops, problem-based and blended learning (including group work in Years 1 and 2) designed to engage your interest.
Assessment methods may include essays, reports, presentations, case studies, videos, podcasts and posters, as well as time-constrained in-class tests and exams.
Academic qualification equivalents
English language requirements (one of the below):
University Type | Public University |
Campus Setting | Urban |
Acceptance Rate | 9% |
Endowment income | £3.5 million |
Cost of Attendance | £22,500 |
Applications Accepted | Online |
Work-Study | Available |
Intake Type | Semester wise |
Mode of Program | Full time and online |
The average estimated annual cost for 2020/2021 session is presented on the table below:
Fees | Foundation (GBP) | Undergraduate (GBP) | Postgraduate (GBP) |
---|---|---|---|
Tuition | 9,250 | 15,000 | 19,000 |
Accommodation | 4,989 - 7,748 | 7,220 - 10,830 | 7,220 - 10,830 |
Others | 1,278 – 1,542 | 4,047 – 4,662.5 | 2,556 – 2,982.5 |
Total | 15,517 – 18,540 | 26,267 – 30,042.5 | 28,776 – 32,362.5 |
Tuition Fees in USA (1st Year Average) | BE/Btech: USD 28300 | MS: USD 22693 | BBA: USD 26616 | MBA: USD 29558 | BSc: USD 29418 | MA: USD 20452 | MIS: USD 22133 | MFin: USD 37683 | MEng: USD 29558 | MIM: USD 35301 | MEM: USD 23254 | MArch: USD 34741 | MFA: USD 28857 | BHM: USD 27176 |
Average Accomodation & Food Costs in USA | USD 700 to 1000 Per Month |
Entrance Exams in USA | TOEFL: 86 | IELTS: 6.5 | PTE: 60 | GRE: 309 | GMAT: 560 | SAT: 1177 |
Work and Study in USA | Permitted for 20 hours/week with a valid study permit. Know More |
Post Study Work Permit in USA | One to Two Years after graduation depending on the course. |
Cost of Student Visa in USA | USD 160 |
Student Visa in USA | F1 Visa for USA allows you study permit in USA in full time academic courses. Any accredited school, college, university, academic institute, seminary, or conservatory in USA must accept you beforehand to apply for F1 visa in USA. Know More |
Intakes in USA | There are Three Intakes in USA: Fall (August-September), Spring (January) Know More |
Top Job Sectors in USA | Health Care, Education, Construction, Hospitality & Tourism, Business Services, Finance. |
Economy in USA | GDP Growth of 2.1% (Q4 2019), The Larges Economy of the World by Nominal |