Marketing courses

About Digital Marketing Msc in University of West London

Gain strategic digital insight and leadership qualities that are invaluable for business with this career-building course.

Our Masters in Digital Marketing is designed by academic practitioners with award-winning professional experience in developing digital strategies for major international brands.

Each module is designed and delivered as part of a process that enables you to become confident digital marketing strategists and communications planners.

You can choose to study this course part-time and in the evenings to help you balance your studies with other commitments.

As technology continues to be integrated into the lives of consumers, digital marketing has become indispensable for customer acquisition, conversion and retention activities.  

While Digital Marketing provides unique opportunities to engage with consumers, the growing range of digital channels, targeting options and marketing contexts has made the role of a digital strategist increasingly complex.  

Our MSc in Digital Marketing is designed to equip you with the insights, skills and confidence you need to develop an informed digital strategy designed to take optimal advantage of any market opportunity. 

The course is structured to develop your ability to:

• create actionable and accountable digital strategies
• use digital channels to build sustainable and ethical brands
• surface critical insights into consumer behaviour and preferences 
• improve channel selection and optimisation processes
• use digital channels to expand into new markets
• create and develop disruptive digital business concepts
• conduct individual research that identifies and solves complex marketing problems

You need to meet our English language requirement - a minimum of IELTS 5.5 for each of the 4 individual components (Reading, Writing, Speaking and Listening).

Applicants with the following qualifications will be considered for entry on a postgraduate course:

•    Indian bachelor's degree (3 or 4 years) with higher than 55% from a recognised college or university
•    Degree equivalent to a UK Honours bachelor's degree (2.2 minimum)
•    Master's degree for entry on a Doctoral degree

University of West London Highlights

University of West London Cost of Attendance

The estimated cost of attendance for international students at the College of North Atlantic is mentioned-below:

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