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Equip yourself for the marketing challenges of the future. You’ll study a combination of marketing and management theory and practice. This helps prepare you for anything – from launching your own company to innovating at the heart of a global organisation.
On the Marketing and Management BSc you critically evaluate organisational and consumer behaviour, while learning the importance of marketing strategy, brand development and new product management. In the first year you also develop a valuable understanding of economics, accounting and business law. In the subsequent years your studies will include digital marketing, consumer behaviour, international marketing and marketing analytics and metrics.
This course prepares you for the workplace while offering the flexibility to tailor your degree to your career path. You’ll engage with dedicated professionals, and be challenged with new perspectives, ideas and approaches. You can also spend time enriching your experience by exploring different disciplines from across the University, or by applying for a placement year.
Your future career
Join the University of Sussex Business School and benefit from extensive career support and business connections, including mentoring by employers, networking, guest lectures and development of your workplace skills.
On this course you gain the skills for a career in a range of occupations, including digital marketing, marketing and management consultancy, brand management, market research, and advertising.
Outside the classroom you can get careers advice and develop your key skills further by joining our Marketing Society, where you can attend events including:
Academic qualification equivalents
English language requirements (one of the below):
| University Type | Public | 
| Campus Setting | Urban | 
| Establishment | 1960 | 
| International Students | 24% | 
| Post Graduation Employment Rate | 94% | 
| Mode of Program | Full time; Distance Learning | 
| Academic Calendar | Semester Based | 
| UG Tuition Fee (2018-19) | 15,500 - 30,450 GBP (Overseas Students) | 
| Master’s Tuition Fee (2018-19) | 15,500 - 19,200 GBP (Overseas Students) | 
The Cost of Attendance at the University of Sussex per year for overseas students is tabulated below:
| Expenses | Amount per annum (GBP) | 
|---|---|
| Undergraduate Tuition (2018-19) | Standard lower rate and foundation year:15,500 Standard higher rate: 19,200 BMBS in Medicine: 30,450 | 
| Master’s Tuition (2018-19) | Standard lower rate and foundation year: 15,500 Standard higher rate: 19,200 | 
| Accommodation (On - Campus) | 4,940 - 8,340 | 
| Accommodation (Off-Campus) | 5616 - 7284 | 
| Books and supplies | 1,144 | 
| Food | 2,340 - 2,604 | 
| Laundry | 360 | 
| Personal expenditure and miscellaneous | 500 - 3,000 | 
| Tuition Fees in USA (1st Year Average) | BE/Btech: USD 28300 | MS: USD 22693 | BBA: USD 26616 | MBA: USD 29558 | BSc: USD 29418 | MA: USD 20452 | MIS: USD 22133 | MFin: USD 37683 | MEng: USD 29558 | MIM: USD 35301 | MEM: USD 23254 | MArch: USD 34741 | MFA: USD 28857 | BHM: USD 27176 | 
| Average Accomodation & Food Costs in USA | USD 700 to 1000 Per Month | 
| Entrance Exams in USA | TOEFL: 86 | IELTS: 6.5 | PTE: 60 | GRE: 309 | GMAT: 560 | SAT: 1177 | 
| Work and Study in USA | Permitted for 20 hours/week with a valid study permit. Know More | 
| Post Study Work Permit in USA | One to Two Years after graduation depending on the course. | 
| Cost of Student Visa in USA | USD 160 | 
| Student Visa in USA | F1 Visa for USA allows you study permit in USA in full time academic courses. Any accredited school, college, university, academic institute, seminary, or conservatory in USA must accept you beforehand to apply for F1 visa in USA. Know More | 
| Intakes in USA | There are Three Intakes in USA: Fall (August-September), Spring (January) Know More | 
| Top Job Sectors in USA | Health Care, Education, Construction, Hospitality & Tourism, Business Services, Finance. | 
| Economy in USA | GDP Growth of 2.1% (Q4 2019), The Larges Economy of the World by Nominal |