Marketing courses

About Strategic Marketing, MA in University of Greenwich

Study an MA in Strategic Marketing to advance your skills and knowledge for careers in consultancy or for developing effective strategies within organisations.

Our Master's in Strategic Marketing is designed for graduates and qualified managers to learn about the latest developments and practices in strategic marketing. It will suit those looking to enter a career in marketing consultancy or pursue management careers in marketing.

The course will advance your marketing skills and prepare you for the competitive challenges of the global marketplace. You'll gain a comprehensive understanding of marketing strategy, market research, digital marketing, brand management and global marketing, plus the skills to manage the relationship between an organisation and its customers. We also invite guest lecturers from influential organisations within the industry, such as EQUA, Visit Britain and Public Health England.

What you should know about this course

•  You'll learn to be creative and solve marketing problems.
•  Teaching is delivered by leading academics and industry experts.
•  You’ll meet a variety of guest speakers from within the industry.
•  Our marketing subjects are ranked top in London overall (Complete University Guide 2019).
•  Start in September or January to suit your needs.

Careers and placements

What sort of careers do graduates pursue?

Graduates of this degree are currently working as consultants and as marketing and marketing communications managers for companies such as PricewaterhouseCoopers (PwC), Co-op Group, Italian automotive technology manufacturer Magneti Marelli and Norwegian food products manufacturer Mills DA, as well as various private companies, non-profits and government organisations around the world.

Do you provide employability services?

Our Business School Employability team is committed to supporting your journey towards a rewarding graduate destination. We provide a professional service to empower you to achieve your potential and offer support for two years after graduation. Services include:

• CV, cover letter, and application tips 
• Interviews support
• Careers fairs
• Mentoring.

University of Greenwich is a popular institution for students from India, with approximately 280 students currently studying on a Bachelor's or Master's degree. You can choose from over 400 programmes across a vast range of subjects, including law, computer science and business. With a total student body of 38,000 students from over 140 nations across the world, you will benefit from a diverse and world-class learning experience right in the heart of London.

In order for you to start one of our programmes, you will need to meet both the academic and English language requirements. Below is a list of our standard entry requirements for most programmes, however, please note that some programmes may have a different entry requirement or require further assessment, such as a portfolio of work or interview. Please see the relevant individual programme page for further details.

Academic Entry Requirements

Postgraduate Degrees (Master's)

For entry to our Master's programmes, you will need to have met the following:

• Four year bachelor degree with a minimum of 55% in Final Year for UK 2:2 OR 65% for UK 2:1(50% for UK 2:2 OR 60% for UK 2.1 from top University:Pune, Kolkata, Delhi, Mumbai, Osmania, JNTU)
• 70% in English in Standard XII or English language requirements

University of Greenwich has a range of specialist programmes for international students. Read about Pre-masters programmes and foundation programmes.

You must show your English language skills to complete your course. Requirements vary by course and level, but the good news is, you don't have to wait to reach the required level before you apply.

Here's what you need:

• IELTS 6.0 with a minimum of 5.5 in each component

For some undergraduate and postgraduate taught courses, you need:

• IELTS 6.5 with a minimum of 5.5 in each component

For MPhil/PhD postgraduate research degrees, you need:

• IELTS 6.5 with a minimum of 6.5 in each component

For many of our extended degree programmes, you will need:

• IELTS 5.5 with a minimum of 5.5 in each component

The English language requirements for some extended degree programmes vary.

Please note, English language requirements may change.

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