Marketing courses

About Bsc Management And Marketing in University of Essex

What does it take to be an effective manager? How can marketers maximise return on investment?

To succeed in management and marketing, you must be imaginative, innovative and use your initiative to solve business challenges. You must combine originality with the ability to analyse market data and remain focused on results, even in difficult environments.

At Essex Business School, where this BSc Management and Marketing course is taught, we encourage you to become an independent thinker and act creatively and strategically to help organisations succeed, whatever their challenge.

This course enables you to combine the study of management with the opportunity to develop marketing expertise. You learn what’s involved in managing modern organisations and understand the role of customers, consumers, the service relationship and brand management. We also develop your practical skills in communication, data analysis and critical thinking.

You explore subjects such as:

• digital marketing and social media
• marketing management
• consumer behaviour
• brand management
• business strategy
• organisational behaviour

In your first year, you benefit from a general business education, introducing you to accounting, finance and economics, as well as management and marketing, giving you the flexibility to follow a range of careers after you graduate.

In your final year, you have the opportunity to put your knowledge into practice by completing an in-depth, independent research project or dissertation which can focus on either management or marketing or combine elements from both at your preference. This will give you the chance to further develop vital employability skills in areas of research, time management and critical thinking as well as offering you the opportunity to explore what interests you.

Award of the Indian year 12 (Standard XII) examination with an overall average from the four best subjects (excluding PE and local language):CBSE, CISCE and other regional and national boards - 70%, including 70% in one essay-based subject, with 70% in English if taken with CBSE or CISCE board
Karnataka (Bangalore), Madhya Pradesh and Uttar Pradesh boards - 60%, including 60% in one essay-based subject
Kolkata (West Bengal board) - 55%, including 55% in one essay-based subject

English language requirements for applicants whose first language is not English: IELTS 6.0 overall. 

University of Essex Highlights

University of Essex The Average Tuition Fees And Other Expenses

The annual tuition fees for undergraduate courses is estimated to be around 16,050-18,730€ for a regular course. The approximate costs of living are mentioned in the table below:

• MBA
• Accounting
• Education
• Economics
• Arts and Science
• Biotechnology
• Computer Science & IT
• Environmental Sciences
• Finance
• Science
• Human Resource Management
• Marketing
• Nursing
• Psychology
• Movie,Acting and Photography
• Biology
• Business Administration
• Chemistry
• Journalism
• Health Science
• View all courses