Sports courses

About Msc Sports Marketing in Manchester Metropolitan University

Overview

Today, sport is a global business catering to ever-larger audiences, using increasingly sophisticated channels. 

There are new markets to explore and new income streams to harness. And as it grows, it evolves, with new trends developing - like the growth of AR and VR technologies - offering a world of opportunity.

This course is designed to make the most of that opportunity. While it offers a specialist sports perspective, it all starts with marketing. You'll cover aspects both traditional and cutting-edge, then see how it all fits in the world of sport. From there, you'll be ready to tackle your dissertation, where you will focus academic research on a topic directly related to your interests.

A global industry

Sport is a product that’s almost universal. That offers a variety of exciting career possibilities for graduates who combine professional marketing skills with an in-depth understanding of sport. This course provides it all.

It’s a marketing qualification set in the context of sport. So you’ll get to grips with various different elements of marketing, like digital marketing strategies and marketing communications as well as looking into specialist areas in sports marketing. By the time you leave us, you’ll be equipped to take on a range of roles in this fast-paced and exciting sector.

Features and Benefits

• A specialist combination – One of the few courses in the country that mixes marketing and sport, with a real focus on professional marketing principles. 
• Triple crown - study in a Business School that has prestigious triple accreditation from EQUIS, AACSB and AMBA.
• Expert teaching team – Learn from specialists at the forefront of sport marketing theory, who bring their professional experience and insight into the classroom. 
• Informed by research – With our links to the Sport Policy Unit, our course is shaped by research at the cutting edge of sport, nationally and globally.
• Links with the sport industry – Our connections with the Rugby Football League, Manchester City Football Club and British Cycling (among others) give you access to industry professionals, through guest speakers, events and potential partnership projects.
• Sports volunteering – Our placement teams have built fantastic contacts with sports organisations, offering opportunities to make volunteering a part of your postgraduate studies.
• A city made for sport – Manchester is a capital of sports, with major arenas, global clubs and a wide range of events. There’s a world of sporting opportunity on our doorstep.

Career prospects

The course might be based in the UK, but sports marketing is a field that translates across the world, offering possibilities with national and international organisations, not to mention global brands. And, while it’s a specialist course focused on the world of sport, it’s rooted in marketing principles and techniques that are valuable across a range of sectors.

Studying in Manchester puts a city obsessed with sport on your doorstep – with a range of brands, professional bodies, venues and events, all offering career-boosting opportunities. From volunteering, internships and community work, to networking opportunities and guest lectures, there’s plenty for you to get stuck into. 

By the time you leave us, you should be ready to tackle a range of roles in a sports marketing agency, in sponsorship and consultancy, or as part of an in-house marketing or events team with anyone from a local authority to a global sports brand.

Academic qualification equivalents

• Bachelor degree (awarded by a recognised university); or BA, BCom, BBA, BBM, BMM; or BE (Engineering), BTech.

English language requirements (one of the below):

• IELTS      :      6.5, with no component below 5.5 for MA or MSc.
• TOEFL    :      Overall score: 89 With no individual test score below:Listening: 17,Reading: 18,Speaking: 20,Writing : 17
• PTE         :       61, with no less than 51 in any section

Manchester Metropolitan University Highlights

Manchester Metropolitan University Average Tuition Fees And Other Expenses

• The estimated cost of attendance while studying in the UK depends on several factors like the program applied for, tuition fees, books and supplies, housing, dining, transportation etc.
• Estimated Tuition Fees for 2020-2021 academic session at Manchester Metropolitan University are:

• Tuition Fees for some courses can vary depending upon any additional cost such as field trips or expense of equipment.
• Tuition Fees for postgraduate research courses (Ph.D., MPhil, MRes) are categorized into 5 Tuition bands,
• Students can expect an average cost of living ranging from 7,500 - 8,500 EUR per year, based on the minimum expenses.

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