Marketing courses

About BA (hons) Business And Marketing in Manchester Metropolitan University

Overview

To survive, thrive and succeed in business, it’s not only about managing people, developing strategies and driving performance within the organisation. It’s also about understanding and engaging the market – identifying your position in the competitive landscape, developing an offering that meets demand and communicating with your target audience effectively.

You’ll delve into business operations, looking at how some of the world’s most successful organisations manage finances, lead staff and harness technology, as well as learning about the key issues in business today – from sustainable development to ethics in a global environment.

It’s a course that’s designed to help you prepare for the workplace, so we don’t limit your learning to the classroom. Once you’ve discovered and discussed the theories in lectures and seminars, you’ll have the chance to turn ideas into action. We run various business and enterprise competitions that provide skill-building, CV-boosting experience, while you’ll also have the option of spending an extra year on a placement – learning and working in a real-world professional environment.

As such, you’ll leave us with a blend of business understanding and marketing intellect. It’s a powerful mix. Whether you see yourself running a start-up, getting onto the fast-track to senior management or making waves in an agency environment, our BA (Hons) Business and Marketing can help you pave the way.

Features and Benefits

• Business experts – learn from world-class academics and leading professionals who are advisors to organisations like PwC and AJ Bell.
• Triple crown - study in a Business School that has prestigious triple accreditation from EQUIS, AACSB and AMBA.
• City of opportunities – Manchester is a global businesses centre, with a vibrant marketing industry. Make the most of our excellent industry connections.
• Industry links – enjoy guest lectures, masterclasses and field trips to international companies, thanks to our extensive network of business and marketing professionals.
• Learning in practice – depending on the option units you choose, you could go on an internship at a marketing agency, or set up your own business as part of the Young Enterprise competition.
• Accredited degree - a Chartered Institute of Marketing (CIM) degree, so you'll with the chance to pursue further qualifications after you graduate.
• Choose a placement or study abroad – the course offers real flexibility as you will enrol on the three year course and then decide if a placement or overseas study is right for you once you have started your studies, so you don’t have to decide now. 

Career prospects

Whether you want to run your own business or head up a busy marketing department, this degree will give you the tools to make those ambitions a reality. 

This degree develops your head for business management and strategy, and on the marketing side of the course you’ll learn the skills you need to apply for creative roles, with a strong focus on digital.

You’ll have a wide variety of career options with this blend of creativity, strategic thinking, organisational and communication skills.

Roles in advertising, account, brand or sales management, copywriting, public relations and HR are among those you’ll be ready to apply for when you complete your course.

Our business graduates are working for international organisations, such as BMW, Credit Suisse, HSBC, Marks and Spencer, O2 and Saatchi and Saatchi, to name a few.

Academic qualification equivalents

• Higher Secondary School Certificate awarded on completion of Standard XII with good grade.

English language requirements (one of the below):

• IELTS     :   6.0, with no component below 5.5
• TOEFL   :   Overall 79,  With no individual test score below:Listening: 17,Reading: 18,Speaking: 20,Writing : 17
• PTE        :   53, with no less than 51 in any section

Manchester Metropolitan University Highlights

Manchester Metropolitan University Average Tuition Fees And Other Expenses

• The estimated cost of attendance while studying in the UK depends on several factors like the program applied for, tuition fees, books and supplies, housing, dining, transportation etc.
• Estimated Tuition Fees for 2020-2021 academic session at Manchester Metropolitan University are:

• Tuition Fees for some courses can vary depending upon any additional cost such as field trips or expense of equipment.
• Tuition Fees for postgraduate research courses (Ph.D., MPhil, MRes) are categorized into 5 Tuition bands,
• Students can expect an average cost of living ranging from 7,500 - 8,500 EUR per year, based on the minimum expenses.

• MBA
• Accounting
• Education
• Economics
• Arts and Science
• Biotechnology
• Computer Science & IT
• Environmental Sciences
• Finance
• Science
• Human Resource Management
• Marketing
• Nursing
• Psychology
• Movie,Acting and Photography
• Biology
• Business Administration
• Chemistry
• Journalism
• Health Science
• View all courses