Tourism Management and services courses

About International Tourism Management - BA (hons) in Cardiff Metropolitan University

Course Overview

The International Tourism Management degree at Cardiff Met offers two pathways, both professionally accredited:

BA (Hons) International Tourism Management – accredited by Tourism Management Institute

BA (Hons) International Tourism & Events Management – accredited by the Institute of Hospitality

The tourism industry is one of the world’s largest industries and is both dynamic and multi-disciplinary. It incorporates both multinational corporations and small scale locally owned companies as well as many aspects of the smaller events and hospitality industries.

In order to help you explore and prepare for a career in this diverse industry, the Tourism Management courses provide a blend of core knowledge that reflects the economic, environmental and social context and practice of tourism with rigorous management underpinning throughout the course. It is mandatory to undertake a work-based learning module to strengthen your employability at the end of the course.

To date students have undertaken placements both overseas and within the UK. Overseas placements have included Universal Studios, Disney and a range of resort hotels and country clubs within the USA, Camp America as well as European placements with tour operators including Thomas Cook. Within the UK, students have worked for a range of organisations such as the National Trust, the Youth Hostel Association, Cardiff Airport, National Museum of Wales, airlines and tourist information centres. 

To enhance the module content further, the course draws on the expertise of a number of industry experts including Visit Wales, Cardiff Airport and the Principality Stadium, Cardiff Motorpoint Arena, CADW, Cardiff Castle. The course team also frequently arrange visits to many local tourist attractions and destinations. 

Employability & Careers​

The tourism industry offers a diverse range of career opportunities and therefore graduates will be well placed to secure managerial positions in the private, public and voluntary sectors of the tourism industry, both in the UK and overseas. Opportunities exist in the fields of destination marketing and planning, airport and airline operations, travel and tour operations, events management, sports management and marketing national and local tourism organisations, visitor attractions management, hospitality provision, and small business development (possibly leading to self-employment). Due to the management focus of the course graduates opportunities also exist in wider business areas.​

Academic qualification equivalents

• Secondary School Diploma or equivalent, include one English, Grade 12 (ENG4C or ENG4U), minimum 60%

English language requirements (one of the below):

• IELTS      :      6.0 overall* with no sub score lower than 5.5
• PTE         :      Overall - 52, Reading - 51, Speaking - 51,Listening - 51,Writing - 51

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