Marketing courses

About Sport Science And Marketing Bsc (joint Hons) in Bangor University

Students on this broad ranging course will not only discover the science behind sport performance and the health benefits of physical activity and exercise but will also gain an insight into marketing management.

You may be interested in working with elite athletes to help improve their performance or want a better understanding of how science can be applied to sport to improve your coaching or teaching ability. You may want to develop your understanding of exercise as a medicine for people with health problems or want to promote the benefits of physical activity and exercise. Perhaps you are more interested in working in a marketing role within a sporting or health related business. This broad ranging course is uniquely designed to help you achieve these goals.

Drawing on 40 years of experience, we pride ourselves on offering many ‘hands on’ experiences in the laboratory or the sport coaching environment. This and our research-led curriculum, covering core Sport Science topics of physiology, psychology and biomechanics, will give you the knowledge and skills required for a career in the expanding exercise and sport market. With the addition of our sport and exercise specific employability programs and placements you have the opportunity to make yourself stand out from the crowd with a degree from one of the ‘original’ schools of sport science in the UK with a marketing element from Bangor Business School.

The Marketing element of the course will enable you to develop skills and knowledge in key strategic and operational aspects of marketing, and you’ll gain an awareness of the external marketing environment with a particular insight into the sporting business sector in its many guises.

The main aims of the Sports Science and Marketing degree in relation to sports science are:

• To provide students with a sport science focus to their studies;
• To develop the capability of students to acquire and express a dynamically-changing theoretical perspective of sport science which is supported by a current evidence-based understanding of the area;
• To provide students with the intellectual and practical (laboratory/testing) skill that will enable them to ask relevant questions in sport science and apply appropriate research skills to the answering of those questions;
• To develop students’ skills to be able to engage effectively at a personal level, and with others, in the sport science sector;
• To enable students to recognise how they might apply their academic and practical skills to sensitively work within the wider global and culturally diverse community, developing their capabilities through new experiences.

The main aims of the degree in relation to marketing are:

• The development of specialised knowledge and skills across a broad range of marketing applications, including brand management and loyalty, customer service, public relations, market research, consumer behaviour, marketing psychology and advertising strategy.
• The study of organisations, their management and the changing external global and culturally diverse environment in which they operate. The programme of study covers a wide range of organisations, including public, private and not-for-profit, together with a comprehensive range of sizes and organisational structures.
• The development of theoretical knowledge, practical skills, and sensitive ethical principles in other specialist functional areas of business and managerial decision making, including business planning, corporate strategy, human resource management, organisational structure and design, and financial and risk management.
• The development of improved self-awareness and personal development appropriate to graduates with the potential to progress into professional careers in business, management or marketing. This includes the encouragement of positive and critical attitudes towards change and enterprise.
• Enhancement of lifelong learning skills and personal development to contribute to society at large. This includes the development and enhancement of a range of general transferable intellectual and study skills, which whilst being highly appropriate to careers in business, management and marketing, are not exclusive to these career choices.

Careers

This Sports Science and Marketing degree will equip graduates with the opportunity to pursue an academic or professional career in Sport and Exercise Science. Graduates will be in a position to pursue Accredited Sports Scientist status with the British Association of Sport and Exercise Sciences (BASES). Due to the specific skills and knowledge gained during the degree, graduates will be in a good position to pursue careers in the fitness and health industries.  For those not wishing to take a sport science career route, graduates are expected to obtain employment in a variety of careers in consumer, business-to-business and non-profit marketing, particularly in businesses related to sport or health. As data handling, marketing communications and marketing management activities expand, marketing related graduates are expected to remain in high demand from employers. Some graduates from this programme are also expected to pursue careers in other business and management-related functions.

Academic qualification equivalents

• Minimum of 65% in Standard XII school certificate from recognised central or state boards, some courses may require 75% in that subject area, OR Completion of the Polytechnic / College of Technology Diploma (minimum 3 years in duration)

English language requirements (one of the below):

• IELTS: Academic 6.0 or 6.5 This must include a minimum of 5.5 in Listening, Speaking, Reading and Writing.
• PTE: 56 (51) - 62(58).

Bangor University Highlights

Bangor University Cost of Attendance

Bangor University Tuition Fee

Fee for the available programs varies for different courses as per their level and type. Tuition fee for some of the popular courses has been compiled as follows:

Undergraduate Courses

Graduate Courses (2020 intake)

Cost of living

International students are highly advised to have an idea of the expenses required to survive in a foreign land. While it is difficult to reveal an exact amount required, a rough estimated amount required for accommodation, travel and stay for aspirants looking to study in the UK is around 900 to 1100 GBP, per month for a single student living in Bangor. 

A detailed list of expenses would look something like as has been tabulated below:

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