Marketing courses

About BA In Marketing in Griffith College, Ireland

If you want to work in marketing this is the perfect platform for you.

This 3-Year Degree equips students with the knowledge and capabilities required for success in the global marketplace. Marketing is a dynamic discipline that can give you a career in one of the fastest growing sectors in the world of business or enable you to progress on to further studies.

Why Study Marketing at Griffith College?

Our BA in Marketing is available on a full-time basis over a three-year period. This degree in marketing will give students the knowledge and skills to work in many roles within the marketing and sales fields. Students studying on this programme have the opportunity in final year to work with real companies to resolve real marketing issues in a company-based business project.

• Students have an opportunity to gain a discipline-specific award in marketing while also achieving a broad overview of all key business areas.
• Students will acquire an in-depth understanding of business principles and practices.
• Students will gain a solid foundation for a career in marketing or management.
• An embedded award allows students to exit the course early, receiving a Higher Certificate in Business after two years of study.
• A broad course syllabus allows students to choose the area which appeals most to them for a successful career and/or further study

Course Highlights

• Industry linked final year module
• Gain degree in three years
• Progression opportunities to honours programmes
• Flexible exit award opportunities

Academic Progression

Graduates of the BA in Marketing are eligible to progress to the final year of the BA (Hons) in Business Studies. The BA in Marketing is a QQI award at level 7 on the National Framework of Qualifications and therefore allows for transfer and progression both nationally and internationally.

Career Progression

Graduates of the BA in Marketing have a strong basis for an exciting and challenging career including, but not limited to, advertising, PR, sales management, market research, retailing, product design and development, and branding

Completed High School - must pass Maths and a language (English or other modern language). Please contact the International Admissions Office at for specific country requirements.

English Language

If English is not your native language, you must show proof of English Language proficiency. We accept the following certifications:

• IELTS
• TOEIC
• TOEFL
• Cambridge
• PTE

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